Lady’s Mile Holiday Park in Devon goes cashless with Embed

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EMBED, a leading provider of Debit Card and Point of Sale Systems for the amusement and family entertainment industry, announce the successful installation of the Embed Cashless System in partnership with Brent Electronics at Lady’s Mile Holiday Park in Dawlish, Devon. Lady’s Mile Holiday Park in Devon opened in 1957 and is an award winning, family run park dedicated to providing everyone a holiday to remember. Located in one of the most beautiful parts of Devon and less than a mile from the ‘Blue Flag’ beaches of Dawlish Warren, Lady’s Mile is in a great position with easy access to all local attractions. The site features a large range of offerings from luxury lodges to touring & camping with a fabulous range of indoor and outdoor sports and leisure facilities to provide memories to last a life time. The site offers 2 arcades, full service bar, restaurant and a fish and chip shop, all managed and operated with the Embed Cashless System. Jason Jeffery one of the owners at Lady’s Mile noted, “Our recent installation of the Embed Card System was one of the most organized and professional jobs we have done in a long time. Not only did the team install the system but they coached us on some great options to enhance the guest service experience. It has been a pleasure to work with Embed and we look forward to what we will be able to do with the system.” Lady’s Mile Holiday Park utilizes the Embed System to manage the cashless operation of their games and attractions, as well as their extensive redemption display. “We are delighted to be working with Lady’s Mile Holiday Park,” commented Steven Wooley, Sales Executive for Embed UK & Europe. “This is an amazing project and facility and Jason and his team run a first-class operation. Jason and I have developed a professional relationship over the past few years and it’s great that we have been able to show what Embed can offer to his business.”

The installation is highlighted by Embed’s Color-Glo HD Swipers, which feature a full-color display, enhanced Color-Glo style effects, and full wireless-at-the-game network connectivity. Embed is also managing all stock and inventory for the bar and restaurant as well as the redemption and merchandise. Embed POS & Red Pro are the main systems used to create a single payment option across the park for the guest. When a guest checks into Lady’s Mile Holiday Park they can load value onto a card with cash or debit card providing a single card payment solution for the week or weekend. Lady’s mile Rechargeable Fun Card can be purchased and reloaded at any number of Point of Sale Stations and the Self Service Kiosks throughout the facility. For additional information on the Lady’s Mile Holiday Park, you can visit them on the web at